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Vol 18, No 59 (2016) Innovation performance in service companies and KIBS vis-à-vis manufacturing: the relevance of absorptive capacity and openness Abstract  PDF  PDF (Português (Brasil))
Aurora A.C. Teixeira, Lilian Cristina Bezerra dos Santos
 
Vol 17, No 55 (2015): Special Edition - Stakeholders Looking at Organizational Change Through the Construction and Reconstruction of the Underpinning Values of the Organization Through Interactions Among Stakeholders Abstract  PDF
Sueli dos Santos Leitão, Silvia Marcia Russi De Domenico
 
Vol 16, No 51 (2014) Factors Affecting Satisfaction in Online Financial Transactions: a study of Brazilian home brokers Abstract  PDF (Português (Brasil))  PDF
Jorge Brantes Ferreira, Angilberto Sabino de Freitas, Deborah Coutinho Gil Nunes, Cristiane Junqueira Giovannini
 
Vol 16, No 51 (2014) Brand Extension Evaluation: an experimental research study in the service sector Abstract  PDF (Português (Brasil))  PDF
Renato Ferreira Pimenta, Evandro Luiz Lopes, Dirceu da Silva, Francisco Antonio Serralvo
 
Vol 9, No 23 (2007) Accounting Marketing by Accounting Offices in the State of Sao Paulo Abstract  PDF (Português (Brasil))  PDF  PDF (Español (España))
Ivam Ricardo Peleias, Danieli Cristina Ramos Hernandes, Mauro Neves Garcia, Dirceu da Silva
 
Vol 17, No 58 (2015) Identification of customer satisfaction in services: a study on agribusiness dealers Abstract  PDF  PDF (Português (Brasil))
Mario Gilberto Lütkemeyer Filho, Guilherme Luís Roehe Vaccaro, Ernani Cesar de Freitas
 
Vol 9, No 23 (2007) Enhancing the Understanding about Emotions in Services Interactions Abstract  PDF (Português (Brasil))  PDF  PDF (Español (España))
Gabriel Sperandio Milan
 
Vol 14, No 44 (2012) Service Innovation: the state of the art and a proposal of a research agenda Abstract  PDF (Português (Brasil))
Pedro Carlos Resende Junior, Tomás de Aquino Guimarães
 
Vol 13, No 39 (2011) Education in Business Administration High and Services Quality Perception: a SERVQUAL scale application Abstract  PDF (Português (Brasil))
Cléria Donizete da Silva Lourenço, Marcelo Ferreira Trezza Knop
 
Vol 12, No 36 (2010) The Proposal of a Conceptual Model of Brand Equity in the New Logic of Services Abstract  PDF (Português (Brasil))
Livia Castro D'Avila Gonçalves, Ivan Lapuente Garrido, Cláudio Damacena
 
Vol 12, No 35 (2010) Print Advertising of Educational Services: an investigation on the impact of the pictures facilities and testimonial about attitudes Abstract  PDF (Português (Brasil))  PDF  PDF (Español (España))
Eduardo André Teixeira Ayrosa, Marcos Henrique Facó
 
Vol 17, No 54 (2015) Impact of Information and Communication Technologies in International Negotiation Performance Abstract  PDF (Español (España))  PDF
Jose Alejandro Cano, Jose Jaime Baena
 
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