Vol. 6 No. 15 (2004)

Vol. 6 No. 15 (2004)

Published July 19, 2007

Editorial

Mauro Neves Garcia
Editorial
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Articles

Miguel Arantes Normanha Filho
7-14
Ethics in Marketing: isolated action or business?
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Abramo Nicola Battilana, Valter Beraldo
15-26
Implementing the concept of Organizational Life Cycle in the definition and Determinations Phases of a Retailers Organization
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Gustavo Guerra Galindo, Charles B. Moss
27-33
Mathematical Model for the Mexican Coffee Market
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Antonio Marcos Vargas de Oliveira, Úrsula A. Araújo Nogueira, Dirceu da Silva
34-41
Social responsibility under the view of Civil Social Organizations
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João Carlos Felicio Domingues, Fulvio Cristofoli
42-48
The resurgence of the Cooperative Movement of Labor in Brazil
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Júlio César Bezerra da Silva
49-68
The choice of the Insurance Company for the Insurance bail tenant on the view of the brokers
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