Saes, Maria Sylvia Macchione, Fulvia Hesse Escudeiro, and Christian Luiz da Silva. “Differentiation Strategy in the Brazilian Coffee Market”. Review of Business Management 8, no. 21 (July 23, 2007): 24–32. Accessed April 29, 2024. https://rbgn.fecap.br/RBGN/article/view/58.