Porto, Rafael Barreiros, and Sionara Ioco Okada. “Cross Channel Consumer Behavior and Its Benefits: Scale Validation to Assess Purchasing Process Performance”. Review of Business Management 20, no. 3 (July 17, 2018): 443–460. Accessed April 27, 2024. https://rbgn.fecap.br/RBGN/article/view/3415.