PORTO, R. B.; OKADA, S. I. Cross Channel Consumer Behavior and its Benefits: Scale Validation to Assess Purchasing Process Performance. Review of Business Management, [S. l.], v. 20, n. 3, p. 443–460, 2018. DOI: 10.7819/rbgn.v20i3.3415. Disponível em: https://rbgn.fecap.br/RBGN/article/view/3415. Acesso em: 22 nov. 2024.