VILA LÓPEZ, Natalia; KUSTER BOLUDA, Inés; MARÍN AGUILAR, J.Trinidad. Do experiential events create city brand?. Review of Business Management, [S. l.], v. 18, n. 60, p. 191–206, 2016. DOI: 10.7819/rbgn.v18i60.2536. Disponível em: https://rbgn.fecap.br/RBGN/article/view/2536. Acesso em: 17 may. 2026.